WordPress is one of the best website platforms and if you think it is difficult to build a website with it, the opposite is true. With just a few steps you will have a successful WordPress website up and running in no time. Here are the steps in building a WordPress website.
Create a WordPress Account and Join a Hosting Service
The first step is to create your WordPress account. After you do this you will need to create a domain name. Choose a domain name that best suits the nature of your business and that makes you stand out from others. Also research the domain name you’re interested in so that you won’t copy another person’s domain. Now that you purchased the domain, you’re now ready to join a web hosting service. Look for a hosting service that offers easy installation of WordPress, that has high uptime percentage, that has great technical support and that is easily customizable.
On your newly built website there is a control panel where you will find a Site Builder section. This section includes WordPress as one of your installation options. When you see the statement “Where would you like WordPress installed?:”, you will enter your domain name. You are now set and can proceed to designing your site.
Designing Your WordPress Site
As for themes, the possibilities are endless. There are paid ones and free ones, but not all themes are the same. When it comes to choosing a WordPress theme you want one that is highly responsive, that is SEO friendly, that looks beautiful yet not overly trendy, and that you can update periodically. Some themes work well for primarily business sites while others are multipurpose themes. Also look for a theme that offers diverse plugins.
Important Information to Add
Once the design phase is finished, it’s time to include important information on the site. Mention what the mission of the website is, some details about yourself, what kind of services you offer, and your contact information. This lets the customers know more about you. Aside from the home page, you can add other main pages before you start writing regular content.
Creating Navigation Bar
To create your navigation bar on your WordPress site, go to the Appearances section and click on Menus. Once you add your main menu, you can assign other menus for the website. Under your menu you would add the pages you created when you first started building the website.
Promoting Your Site
Now that your website is up and running, it’s now time to promote your website. You can promote it by linking to your site on social media networks such as Twitter and Facebook. Another idea is to create videos related to the products you sell on your website and in the description talk about your business and link to your website. Attend business trade shows and hand out cards that include your website address and email address. When you write blog posts on your website, be sure to optimize it by adding relevant keywords related to your website. This increases search engine rankings for your site.
Update the Website Periodically
In order to keep the site fresh, you should update the site periodically. Change the theme if your website is going in a different direction, and if necessary, remove plugins that slow your website down or that are outdated. Get rid of widgets you don’t need and you want to backup your website in the event of a crash or power failure from your computer. Finally, test your website after updating it.
Hire a Designer
There may come a time when you are not able to maintain or contribute to the website as regularly as you’d like. When that times comes, it would be wise to hire a designer to assist you. The designer should have years of experience in web design and he should be reliable. You can also hire some writers if you occasionally need someone to write blog posts for you from time to time. With these steps, your website will operate efficiently. The site will also look put together and will draw more readers to it.